BMW’s Vision Driving Experience is rewriting the rules
BMW
Forget everything you know about electric cars. With an unhinged 13,269 lb-ft of torque (allegedly), this beast generates more torque than ten Bugatti Chirons combined. But you can't buy it.
BMW
BMW continues to push the boundaries of driving dynamics, precision, and efficiency with its latest test vehicle, the BMW Vision Driving Experience. Though not slated for series production, this high-performance prototype serves as a crucial testing platform for the Neue Klasse's next-generation drivetrain and driving dynamics management technology—dubbed the Heart of Joy. The endurance test of this innovative system took place at the BMW Performance Driving Center in Spartanburg, USA, where it showcased unprecedented levels of driving pleasure, efficiency, and...processing speed.
BMW
One of the standout features of the Heart of Joy is its ability to process information ten times faster than previous systems—making old-gen EVs feel like early 2000's internet in comparison. By integrating functions related to the drivetrain, braking, charging, recuperation, and steering, this central control unit is said to significantly enhance vehicle response times and precision. Developed entirely in-house, the Heart of Joy, in conjunction with BMW’s Dynamic Performance Control software, delivers millisecond-level latency for seamless operation. With 18,000 Newton meters (13,269 lb-ft) of torque, the system has been designed to manage extreme driving conditions effortlessly, ensuring superior performance in every imaginable scenario.
BMW
Efficiency is at the core of BMW’s Neue Klasse philosophy, and the Heart of Joy takes energy recuperation to new heights. By optimizing regenerative braking, the system boosts overall efficiency by up to 25%, allowing the driver to rely primarily on regenerative braking rather than conventional friction brakes. In fact, apparently, 98% of braking scenarios do not require traditional braking input, allowing for further improvement in range and energy conservation.
BMW
The Heart of Joy enhances driving dynamics by integrating drivetrain and braking functions into a single, unified system. The car maintains a steady trajectory with fewer corrections required from the driver. The system is said to provide a seamless driving experience in all scenarios, from highway speeds to parking maneuvers. Combining regenerative and traditional braking for maximum stopping power only when necessary, the car manages intelligent braking control. Additionally, BMW has introduced color-coded wheel indicators to visualize system functions: green for acceleration, blue for energy recuperation, and orange for friction braking. That is function made aesthetic.
BMW
The Heart of Joy is part of BMW’s groundbreaking four-superbrain architecture, marking a shift toward integrated high-performance computing in vehicle control. Alongside Heart of Joy, the other three control units manage automated driving, Infotainment and connectivity, Comfort and vehicle access systems like climate control, lighting, and seating adjustments. By consolidating multiple functions into a streamlined system, BMW is setting the stage for a new era of smart, responsive, and intuitive driving.
BMW has confirmed that the Vision Driving Experience will make its official world premiere at Auto Shanghai 2025. While the Vehicle itself is not destined for production, the underlying technology— the Heart of Joy—will power the next-generation Neue Klasse electric models, including the upcoming BMW 3-Series EV. With production set to begin later this year at BMW’s Plant Debrecen in Hungary, the future of electric driving promises to be more dynamic, efficient, and exhilarating than ever before.
BMW
